Ericsson CES 2012 Brand Film
via vimeo.com
At this year’s International CES (Consumer Electronics Show), which took place in Las Vegas, Ericsson’s CEO Hans Vestberg delivered a keynote addressing the future of “The Networked Society”.
London based Global Brand Experience Agency, Jack Morton, contacted Onesize for creating a 2+ minute brand film for Ericsson, which in a nutshell explains where Ericsson is coming from and where it’s going. Onesize asked me to join their ranks in the making of this movie.
The film opens Hans’ Keynote by introducing Ericsson’s “Networked Society” to the audience.
A fully CG, animated film is the result, scored and sound designed by Echolab.